Wednesday, March 13, 2013

LUVGLO: For people who like good causes, and also slathering their bodies with glow paint

Hello, Memphis. On April 26, you are going to a huge party for an amazing cause. First you will go to Trolley Night in South Main, and then you will stick around for LUVGLO:


Who or what is a LUVGLO? If you've heard of LUVMUD, it's part of the same organization, except that this time, you won't be doing an obstacle course and getting all muddy like the little kid you are, but instead will be running a 5K at night in Downtown Memphis covered head to toe in glow paint. Maybe you are sitting here saying "sign me up!" If so, click the clicky above and follow some links and you'll be there. Registration prices go up on March 15, so act now!

But maybe you are sitting there saying, "Meh, I do not use my feet for running, I am not interested in these goings-on." Hi, Memphis, at what point did you ever pass up an opportunity to drink for a good cause? The weather will be nice and you can still paint yourself and have fun and enjoy the entertainment and cheer on the runners and whatnot.

But maybe you are sitting there saying, "Meh, I paint my body by myself at home, and then I have snax and cry for a little while." Well, it's for a really good cause. You need to read this whole article [I'll wait], but just to give you the gist:

“I had a family with a sick daughter,” said Mark Horrocks, who founded Habitat for Hope in 2005, after relocating to Memphis from Florida in 2003, while his daughter underwent treatment for stage IIIA Malignant Melanoma. “Here, we came in contact with families in similar situations, families from other places that were in Memphis for the hospitals.”
Horrocks and his wife Mylissa chose to stay in Memphis after their daughter’s cancer was defeated, devoting themselves to helping families in similar situations.

Today, Habitat for Hope operates a fifty acre ranch in Millington, where they provide housing, food, gathering space and activities to families who need it. They also have two apartments downtown, kept for the same purpose. Outside of the Mid-South, they work with sixteen hospitals across the U.S., connecting people in need with the resources required to see their children through the long stretches of treatment required for many serious illnesses.

Um, yes, that is a really, really important cause, and all you have to do is act a fool and paint yourself and SPREAD THE WORD. Look for an interview with Mark in these pages in the coming weeks, tell your friends and show up for LUVGLO!

Need more convincing? Here, take it from Adam Hurst, pictured above, who happens to be your Effin' Memphis's brother [we take kindly to nepotism around here]:

I'm doing it because there's no other race like it anywhere near Memphis, it's big time fun, and it benefits families who are struggling with one of the hardest things they could ever have to face.

SOLD. He also points out that, since it's in South Main and everything, it's automatically cooler than races that don't happen in fun places. He would also like everyone to know that he is very strong, and also "hey, ladies." No, just kidding. His amazing girlfriend might have a problem with that. Anyway, leaving you with this video of the last LUVGLO event. April 26! Be there! Effin' Memphis will be there with bells on, by which we probably mean two-fisting shots of Fireball.

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